The above picture, of Donald Trump and Steve Bannon as Krang from Teenage Mutant Ninja Turtles, is closing in on four thousand retweets and seven thousand likes, has made the front page of Imgur, and been seen by 20,000+ people on Facebook.
It also pushed my Twitter followers over 5,000 - which is small potatoes compared to some of my peers, and ultimately rather meaningless... but nevertheless some sort of milestone, I suppose (watch them flee this week, as they realise they're not going to get stuff like Trump-Krang every day...).
It's virtually impossible to find out the names - or Twitter account names - of everyone who retweeted it, though somebody did tell me it had been shared by Guillermo del Toro, which is nice (and almost as exciting as the time Colin Baker retweeted me).
I've had a few things go viral before (though this is the first time it has been artwork I've done with my own fair hand), and it's a boost to have created something which lots of people think is worth sharing. I'm not above admitting that a bit of positive reinforcement goes a long way.
Of course, it also brings with it a certain degree of frustration, given that my brain can't always think up stuff like that on cue. It seems that the magic formula is grafting something with pop culturally nostalgic significance onto some sort of witty topical observation.
Unfortunately, that sort of inspiration can't be forced... though at the same time, you can't do it if there's not at least some part of your mind dangling a rod in the river. So to speak. But get this: I realised something else from the whole nonsense... being liked, or loved, is nothing short of seductive.